Axis Direct Axis Direct



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Year of Incorporation 2006 (bought Enam Securities in 2012)
Website http://www.axisdirect.co.in
Phone 1800 103 0808
Exchanges enabled NSE & BSE
Demat (NSDL/CDSL) NSDL
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Financial Health

Equity & Commodity Consolidated

Look for Brokerages with higher profit, low debt, higher Profit to Equity Ratio   which will indicate the profitability based on capital deployed, and atleast Rs 50 crores Balance sheet size. If a broker is in financial trouble, it will first start showing up on his balance sheet, watch out for the brokerages with and

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Profit after Tax FY11/12 - Rs 8.9 Crores
Profit after Tax FY12/13 Rs 26.4 Crores
Profit after Tax FY13/14 Rs 23.4 Crores
Profit after Tax FY 14/15 Rs 107 Crores
Profit after Tax FY 15/16 Rs 127 Crores
Profit after Tax FY 16/17 Rs 113 Crores
Debt FY11/12 Nil
Debt FY12/13   Rs 154 Crores
Debt FY13/14 Nil
Debt FY14/15 Nil
Debt FY15/16 Nil
Debt FY 16/17 Nil
Profit to Equity(%) FY11/12 (8.61)
Profit to Equity(%) FY12/13 11.30
Profit to Equity(%) FY13/14 14.42
Profit to Equity(%) FY14/15 58
Profit to Equity(%) FY15/16 54.9
Profit to Equity(%) FY16/17 31
Balance Sheet Size FY11/12 Rs 124 Crores
Balance Sheet Size FY12/13 Rs 600 Crores
Balance Sheet Size FY13/14 Rs 904 Crores
Balance Sheet Size FY14/15 Rs 679 Crores
Balance Sheet Size FY15/16 Rs 631 Crores
Balance Sheet Size FY16/17 Rs. 1198 Crores
Online Presence
Online Presence

Google trend over time

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Active clients

Active clients data source: NSE, as on end of every calendar year in December. Active client is one who has traded atleast once a year. Brokers whose active clients are trending up, would mean happy clients and hence better to trade with.

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Active clients - 2013 77,333
Active clients - 2014 1,20,292
Active clients - 2015 1,84,325
Active clients - 2016 2,36,534
Active clients - 2017 3,68,030
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Equity 0.05% for Intraday, 0.5% of Delivery
Equity Futures 0.05% of Turnover
Equity Options Rs 100/lot
Currency Futures 0.05% of Turnover
Currency Options Rs 100/lot
Commodity NA
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Account Opening Costs

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Trading only NA
Trading & Demat Rs 900
Commodity NA
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Transparency & other costs

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Equity 0.00325% of Turnover
Futures 0.019% of Turnover
Options 0.05% of Premium Turnover
Commodities NA
AMC charge Rs 500
DP Transaction Charge Rs 19.5 or 0.04% whichever is higher
Offline order placing Charge Rs 20
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Software
Web/HTML 5
Mobile
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Charting

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Intraday 5 days on Web based
End of Day 1 year on Web based
Coding/Backtesting
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Online Trade Reports
Online PNL Reports
Online Contract Notes
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Margins

Leverage Provided

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Equity Upto 10 times for Intraday, 0 for Delivery
Equity Futures No Leverage
Equity Options No Leverage
Currency Futures No Leverage
Currency Options No Leverage
Commodity NA
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Support & Tools

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Research & Tips
Brokerage Calculator
Margin Calculator
Bracket orders & Trailing Stoploss
Training & Education
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Convenience

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3 in 1 Account
Instant Fund withdrawal
Relationship Managers

Reviews on Axis Direct

SK Agrawal

19 February 2016

They have very very very poor support. The call center guys do not even know how to behave. Their contract notes are late. They have send account statements of different people to me several times. They have threatened me - that they can deduct any money from my account. Compliance office mails are answered by customer care. Complaints are not resolved. Address change took 6 months.

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NEWS ON AXIS DIRECT

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