ICICI Direct ICICI Direct



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Year of Incorporation 2000
Website http://www.icicidirect.com
Phone 022-28307700
Exchanges enabled NSE & BSE
Demat (NSDL/CDSL) NSDL & CDSL
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Financial Health

Equity & Commodity Consolidated

Look for Brokerages with higher profit, low debt, higher Profit to Equity Ratio   which will indicate the profitability based on capital deployed, and atleast Rs 50 crores Balance sheet size. If a broker is in financial trouble, it will first start showing up on his balance sheet, watch out for the brokerages with and

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Profit after Tax FY11/12 Rs 77.1 Crores
Profit after Tax FY12/13 Rs 68.2 Crores
Profit after Tax FY13/14 Rs 74.9 Crores
Profit after Tax FY 14/15 Rs 74.9 Crores
Profit after Tax FY 15/16 Rs 235 Crores
Debt FY11/12 Rs 209 Crores
Debt FY12/13 Rs 219 Crores
Debt FY13/14 Rs 317 Crores
Debt FY14/15 Rs 226 Crores
Debt FY15/16 Rs 172 Crores
Profit to Equity(%) FY11/12 32
Profit to Equity(%) FY12/13 21
Profit to Equity(%) FY13/14 27.07
Profit to Equity(%) FY14/15 25
Profit to Equity(%) FY15/16 66.9
Balance Sheet Size FY11/12 Rs 948 Crores
Balance Sheet Size FY12/13 Rs 908 Crores
Balance Sheet Size FY13/14 Rs 1620 Crores
Balance Sheet Size FY14/15 Rs 1361 Crores
Balance Sheet Size FY15/16 Rs 1392 Crores
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Online Presence

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Active clients

Active clients data source: NSE, as on end of every calendar year. Active client is one who has traded atleast once a year. Brokers whose active clients are trending up, would mean happy clients and hence better to trade with.

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Active clients - 2013 5,00,733
Active clients - 2014 5,94,714
Active clients - 2015 5,60,438
Active clients - 2016 5,91,504
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Equity Equity Intraday 0.05% & Delivery 0.25%- Negotiable
Equity Futures 0.05% of Turnover for Overnight & Intraday only one side- Negotiable
Equity Options Rs 95/lot for Overnight & Rs 25/lot for Intraday - Negotiable
Currency Futures 0.05% of Turnover for Overnight & Intraday only one side - Negotiable
Currency Options Rs 95/lot for Overnight & Rs 25/lot for Intraday - Negotiable
Commodity NA
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Account Opening Costs

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Trading only NA
Trading & Demat Rs 975 for 3 in 1 Account
Commodity NA
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Transparency & other costs

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Equity 0.00325% of Turnover
Futures 0.0019% of Turnover
Options 0.05% of Turnover
Commodities NA
AMC charge Rs 450/Year
DP Transaction Charge Rs 25/Transaction or 0.05% whichever higher
Offline order placing Charge 0
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Software
Web/HTML 5
Mobile
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Charting

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Intraday 20 Days
End of Day 10 years
Coding/Backtesting
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Online Trade Reports
Online PNL Reports
Online Contract Notes
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Leverage Provided

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Equity Intraday upto 25 times & Delivery upto 5 times for interest
Equity Futures Upto 4 times for intraday
Equity Options Not for buying but upto 2 times for shorting
Currency Futures NA
Currency Options NA
Commodity NA
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Support & Tools

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Research & Tips
Brokerage Calculator
Margin Calculator
Bracket orders & Trailing Stoploss
Training & Education
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Convenience

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3 in 1 Account
Instant Fund withdrawal
Relationship Managers

Reviews on ICICI Direct

NSE&BSE

10 May 2014

Yes They are expensive but reliable and the convenience is just incredible. If you are not an active trader to whom brokerage is not really a big deal, this is the one to choose

moorthy_ks

15 May 2014

after having really badd experiences with geojit, i went to icici. Such a big change! the best thing about icici is the combined bank accounts and trading accounts

rahul

15 May 2014

Cheats, scoundrels they have stolen my life savings over the last 5 years....

Sachin Jiwal

04 August 2014

I started trading with ICICI Direct when I began trading in 2010, it was a good experience, their trading system is good and convenient. Especially since 2012 I was mostly trading in Futures & Options and paying ICICI on lot basis. It took me some time, to realize that I was paying one of the highest brokerage in the industry. I have paid a lot of brokerage in my ignorance, 10s of thousands! But I guess without guidance, mistakes are inevitable. Would advice the rookies, to select one of the discount brokers instead. I am not going to promote anybody.. but Brokerage Cost/ Slippage are the bane of every trader and the more you minimize these costs, the more profitable you are going to be.

Seema Mathur

08 September 2014

ICICI is one of a top banks and I am very comfortable with their services. They might charge a little more as these reviews are saying. But I feel perfectly secure with them. Very convenient and good way to start buying stocks.

Priti Singh

08 September 2014

Seema, I think your review is very much about the 'brand' and it being a 'bank'. If you are trader it is the least you care about. Do they provide good margins? what platform? charting facilty? algo trading? reporting??.. all this on trade tiger - Share Khan.

Priti Singh

08 September 2014

also the brokerage cost.. ICICI charges the most! No comparision.. check it out if you want..

MakWeb Solution

23 August 2016

hye' please let us know What kind of services providing...?

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NEWS ON ICICI DIRECT

Buy NBCC (India). target Rs 226: ICICI Direct - The Economic Times - Economic Times

27 June 2017

ICICI Direct has a buy call on NBCC (India) Ltd. with a target price of Rs 226. The current market price of NBCC (India) Ltd. is RS 205.4 and time period given by ...and more »

Sell USDINR; target of 64.45 - 64.35: ICICI Direct - Moneycontrol.com

27 June 2017

ICICI Direct expects USD to find resistance at higher levels. Utilise up sides in the pair to go short on the USDINR pair. Sell USDINR; target of 64.45 - 64.35: ICICI Direct. ICICI Direct's currency report on USDINR. Debt market. Government bonds fell ...

Myiris news - Outlook - Markets likely to open positive: ICICIdirect - Myiris.com

27 June 2017

''Indian markets are likely to open positive today, tracking the cues from global markets. In the near term, markets are expected to be volatile due to F&O expiry ...and more »

Nifty to open on positive note despite mixed global cues: ICICIdirect - Moneycontrol.com

27 June 2017

Nifty is likely to open slightly higher despite of mixed global cues. Sell Nifty in range of 9645-9655 for targets of 9595-9565, stop loss: 9675, says a report b y ICICIdirect. Nifty to open on positive note despite mixed global cues: ICICIdirect ...and more »

Buy Sunteck Realty target Rs 570: ICICI Direct - Economic Times

23 June 2017

ICICI Direct has buy call on Sunteck Realty with a target price of Rs 570. The current market price of Sunteck Realty is Rs 448. Time period given by analyst is Two Year when Sunteck Realty price can reach defined target. Sunteck Realty, incorporated ...and more »

Nifty likely to open flat: ICICIdirect - Moneycontrol.com

20 June 2017

According to ICICIdirect, the Nifty is likely to open flat on the back of mixed global cues. Nifty likely to open flat: ICICIdirect. ICICIdirect's derivative report: A sharp pullback was seen in both indices where the Nifty and Nifty Bank ended on an ...and more »