Compare ICICI Direct
ICICI Direct
Tradejini
Tradejini

Background

Year of Incorporation 2000 2012
Website http://www.icicidirect.com http://www.tradejini.com
Phone 022-28307700 080-40204020
Exchanges enabled NSE & BSE NSE, BSE, MCX-SX, & MCX
Demat (NSDL/CDSL) NSDL & CDSL CDSL
Background Rating


Financial Health

Equity & Commodity Consolidated

Look for Brokerages with higher profit, low debt, higher Profit to Equity Ratio   which will indicate the profitability based on capital deployed, and atleast Rs 50 crores Balance sheet size. If a broker is in financial trouble, it will first start showing up on his balance sheet, watch out for the brokerages with and

Profit after Tax FY11/12 Rs 77.1 Crores NA
Profit after Tax FY12/13 Rs 68.2 Crores - Rs 50.5 Lakhs  
Profit after Tax FY13/14 Rs 74.9 Crores - Rs 4.36 Lakhs
Profit after Tax FY 14/15 Rs 74.9 Crores Rs 40.6 Lakhs
Profit after Tax FY 15/16 Rs 235 Crores Rs 10.4 Lakhs
Debt FY11/12 Rs 209 Crores NA
Debt FY12/13 Rs 219 Crores Rs 15 Lakhs
Debt FY13/14 Rs 317 Crores 0
Debt FY14/15 Rs 226 Crores 0
Debt FY15/16 Rs 172 Crores 0
Profit to Equity(%) FY11/12 32 NA
Profit to Equity(%) FY12/13 21 (18.4)
Profit to Equity(%) FY13/14 27.07 (1.56)
Profit to Equity(%) FY14/15 25 15
Profit to Equity(%) FY15/16 66.9 3.2
Balance Sheet Size FY11/12 Rs 948 Crores NA
Balance Sheet Size FY12/13 Rs 908 Crores Rs 3.4 Crores
Balance Sheet Size FY13/14 Rs 1620 Crores Rs 6.1 Crores
Balance Sheet Size FY14/15 Rs 1361 Crores Rs 15.4 Crores
Balance Sheet Size FY15/16 Rs 1392 Crores Rs 15.5 Crores
Financial Health Rating


Online Presence
Online Presence

Google trend over time



Active clients

Active clients data source: NSE, as on end of every calendar year. Active client is one who has traded atleast once a year. Brokers whose active clients are trending up, would mean happy clients and hence better to trade with.

Active clients - 2013 5,00,733 1,003
Active clients - 2014 5,94,714 NA
Active clients - 2015 5,60,438 NA
Active clients - 2016 5,91,504 NA
Active clients Rating


Brokerage

Equity Equity Intraday 0.05% & Delivery 0.25%- Negotiable Rs 20 per executed order 0r 0.01%/0.1% for intraday/delivery whichever is lower
Equity Futures 0.05% of Turnover for Overnight & Intraday only one side- Negotiable Rs 20 per executed order 0r 0.01% whichever is lower
Equity Options Rs 95/lot for Overnight & Rs 25/lot for Intraday - Negotiable Rs 20 per executed order 0r 0.01% whichever is lower
Currency Futures 0.05% of Turnover for Overnight & Intraday only one side - Negotiable Rs 20 per executed order 0r 0.01% whichever is lower
Currency Options Rs 95/lot for Overnight & Rs 25/lot for Intraday - Negotiable Rs 20 per executed order 0r 0.01% whichever is lower
Commodity NA Rs 20 per executed order 0r 0.01% whichever is lower
Brokerage Rating


Account Opening Costs

Trading only NA Rs 300
Trading & Demat Rs 975 for 3 in 1 Account Rs 600
Commodity NA Rs 300
Account Opening Costs Rating


Transparency & other costs

Double check on if you are paying much higher other/turnover costs, make sure to compare

Equity 0.00325% of Turnover 0.0039% of Turnover  
Futures 0.0019% of Turnover 0.0039% of Turnover  
Options 0.05% of Turnover 0.079% of Turnover  
Commodities NA 0.0044% of Turnover  
AMC charge Rs 450/Year Rs 300/year
DP Transaction Charge Rs 25/Transaction or 0.05% whichever higher Rs 15/Debit Transaction
Offline order placing Charge 0 Rs 20/Executed Order
Transparency & other costs Rating


Platforms

Software
Web/HTML 5
Mobile
Platforms Rating


Charting

Intraday 20 Days 22 Days on NEST
End of Day 10 years 10 Years on NEST
Coding/Backtesting
Charting Rating


Reporting

Online Trade Reports  
Online PNL Reports  
Online Contract Notes
Reporting Rating


Margins

Leverage Provided

Equity Intraday upto 25 times & Delivery upto 5 times for interest Upto 20 Times for Intraday, & No leverage for Delivery
Equity Futures Upto 4 times for intraday Upto 2 times for Intraday
Equity Options Not for buying but upto 2 times for shorting For Buying No leverage, For Shorting upto 2 times for Intraday
Currency Futures NA NA
Currency Options NA NA
Commodity NA Upto 2 times for Intraday
Margins Rating


Support & Tools

Research & Tips
Brokerage Calculator
Margin Calculator
Bracket orders & Trailing Stoploss
Training & Education
Support & Tools Rating


Convenience

3 in 1 Account
Instant Fund withdrawal
Relationship Managers
Convenience Rating

Our Review